Academic Index Last updated: June 23, 2026

17 Best Universities in Bavaria for Marketing

Focusing specifically on Marketing, our data science engine identified the 17 most influential universities in Bavaria. Our methodology evaluated 765.2K subject-specific papers and 23.53M citations to find the strongest faculties. This targeted approach bypasses general university reputation, directly revealing the strongest programs.

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1

Munich

Technical University of Munich

#3 in Germany #17 in Europe

46% Acceptance

44,000 Enrollment

1868 Founded

2

Munich

University of Munich

#2 in Germany #12 in Europe

55% Acceptance

52,418 Enrollment

1472 Founded

3

Erlangen

University of Erlangen Nuremberg

#13 in Germany #64 in Europe

46% Acceptance

39,658 Enrollment

1743 Founded

4

Wurzburg

University of Wurzburg

#20 in Germany #89 in Europe

23% Acceptance

27,149 Enrollment

1402 Founded

5

Bayreuth

University of Bayreuth

#44 in Germany #220 in Europe

30% Acceptance

12,773 Enrollment

1972 Founded

6

Bamberg

University of Bamberg

#63 in Germany #426 in Europe

40% Acceptance

11,000 Enrollment

1972 Founded

7

Kempten

Kempten University of Applied Sciences

#158 in Germany #1158 in Europe

35% Acceptance

5,337 Enrollment

1977 Founded

8

Augsburg

University of Augsburg

#53 in Germany #299 in Europe

30% Acceptance

19,975 Enrollment

1970 Founded

9

Deggendorf

Deggendorf Institute of Technology

#145 in Germany #1035 in Europe

56% Acceptance

9,476 Enrollment

1994 Founded

10

Munich

Munich Business School

#138 in Germany #1002 in Europe

51% Acceptance

637 Enrollment

1991 Founded

11

Augsburg

Augsburg University of Applied Sciences

#125 in Germany #917 in Europe

26% Acceptance

5,895 Enrollment

1971 Founded

12

Landshut

University of Applied Sciences Landshut

#124 in Germany #903 in Europe

41% Acceptance

5,080 Enrollment

1978 Founded

13

Regensburg

Regensburg University of Applied Sciences

#101 in Germany #798 in Europe

40% Acceptance

10,586 Enrollment

1971 Founded

14

Eichstatt

Catholic University of Eichstatt-Ingolstadt

#87 in Germany #656 in Europe

50% Acceptance

4,910 Enrollment

1980 Founded

15

Passau

University of Passau

#72 in Germany #488 in Europe

70% Acceptance

11,846 Enrollment

1973 Founded

16

Neubiberg

Munich University of the Federal Armed Forces

#67 in Germany #447 in Europe

32% Acceptance

1,084 Enrollment

1973 Founded

17

Munich

Munich University of Applied Sciences

#64 in Germany #430 in Europe

43% Acceptance

18,183 Enrollment

1971 Founded